The Guy Who Helped Mark Cuban Become a Billionaire Told Me His Secret to Entrepreneurial Success

It’s an easy strategy to understand, but a hard strategy to master

Aaron Dinin, PhD
Entrepreneurship Handbook
5 min readAug 9, 2021

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Photo by Jon Tyson on Unsplash

You’ve surely heard of Mark Cuban. You know he’s the outspoken owner of the NBA’s Dallas Mavericks. You also know he’s on Shark Tank. And you know he’s a billionaire. But do you know how he…

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I teach entrepreneurship at Duke. Software Engineer. PhD in English. I write about the mistakes entrepreneurs make since I’ve made plenty. More @ aarondinin.com